the feed @ blackchicken

If you’ve yet to view the 30 minute video called KONY 2012, then you’re perhaps one of the few.  In just 72 hours, this video by the charity group Invisible Children has gone viral and introduced to millions of people the name Joseph Kony.  The film is riveting and eye-opening.  It also speaks to the power of technology and social media in particular.

I for one, intend to support the cause – because I believe that we are part of a global community and that in order to make this world a better place we have to care about what happens not just in our backyards, but in the backyards of our fellow human beings on the other side of the planet too.

This campaign is innovative, bold and may just prove to millions of people that when we work together we can make the world a better place.

Interested in learning more about Invisible Children and KONY 2012?  Visit the Web site.

And watch the video: